THE MID-ATLANTIC CHESAPEAKE CONFERENCE

Thank you for joining Steve Drake and Robert Udowitz at the PRSA Chesapeake Conference. Below you will find a link to download their presentation and handout. If you want to reach them please email Robert at rudowitz@rfpassociates.net.

Download
10 Steps Toward Hiring the Right Public Relations Agency
Handout RFP Presentation.pdf
Adobe Acrobat Document [76.6 KB]
Download
Download
Choosing a PR Agency: How to Conduct the RFP Process
RFP Associates--Chesapeake Conference Pr
Adobe Acrobat Document [1.3 MB]
Download
PRSA-NCC Crisis Communication Lessons from International Finance

Read our latest interviews with two bloggers. 

See our video interview with "Conversations in PR"

Top Concerns of Agencies Responding to RFPs

  1. Short deadlines
  2. Budget not provided
  3. Incomplete scope of work
  4. Exhaustive response required
  5. Poorly written RFP - difficult client down the line

Why Organizations Dread the RFP Process

  1. Agency bait and switch
  2. Boilerplate response
  3. Daunting process
  4. Hard to differentiate agencies
  5. Want the process to be open and fair

Have others? Email us.

RFP Associates subscribes to and expects all the agencies we work with to adhere to the professional ethics codes outlined by the Public Relations Society of America, the Council of Public Relations Firms and the Seven Proven Principles of the Arthur Page Society.