Posts tagged with "Procurement"

15. June 2015
When someone asks what the most critical component is when hiring a public relations firm I often respond: “time.” Time is easily the most under-appreciated element required for working with a PR agency. It begins with the time that should be devoted to identify and hire the most qualified agency, and then it continues through to the weekly time needed to provide the materials required for them to do their job (i.e. get you results).